Making Foot Prints: How Nike Dunk Low Reshaped Cultural Norms
Think about a basketball court or a skate park where people are yelling with full intensity, an electrifying energy and exhilarating liveliness can be felt within the heart.
This massive collection of intricate thoughts breathed life into Nike Dunk Low. It connected to the masses as the only way they could relate with their heroes and civilization was by having those shoes on their feet.
Rebirth of Dunk:
Nike Dunks was a mixture of the three well-worked sneakers of that time namely the Legend, Terminator and Air Jordan 1. However, due to the massive success of Air Jordan the Nike Dunk got lost but it was well recognized by the layman, especially skateboarders and sportsmen due to its flat sole, leather make and even similarities with the skillfully made athletic footwear during that time-frame.
Visual Exploration of Dunks in Skate Culture:
The Nike Dunks were a bargain for purchasers along with being ergonomic. The thin flat sole was a plus point for Skateboarders around the New York City as they could feel the skates with being fashionably recognised. Skateboarding culture is all about creativity and customization hence it was completely tied with the Dunks.
Dunks Innovation and Remaking:
Nike knew what the target audience wanted hence they made a shoe that didn't resemble the basketball shoe but rather had different specifications it had a fat tongue and a Zoom airbag in the sock liner with colors that were off the wall. As skateboarders don't have a proper dress code what they wear is the sole representation of what they are and how they can leave imprints.
From Warehouses to Wardrobes:
Nike's distribution of Dunks targeted selected skate shops as it was the soul for the skateboarders. This made them stand out amongst their opponents. These shops were like social media for them as they were responsible for putting the Dunks in front for all to recognize. Thus the impossible happened and customers started to come in, even from different states waiting outside the shops for hours, many of whom weren't even skateboarders themselves. The next thing for sure was collaborations.
Connecting Soul to Soul:
The dunk made people drew closer who weren't alike nor from the same neighborhood but had the same likings. Nike Dunks represents the unification of all these different ideas of skate, street art, design, fashion and music into one crew. It's been a mirror of youth culture. The dunk was an idea that everybody in the family said would fail but because of its simple design, any culture could connect to this shoe and have some kind of ownership.
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You can keep it casual with an oversized sweatshirt and a pair of distressed denim jeans. The secret to wearing these shoes is to choose a minimalistic style of trousers to help draw the eye towards your iconic Nike Dunks.
The hype might go up and down but the Nike Dunk is forever! We welcome you to our premier online kicks store namely Mad Kicks which serves to elevate your footwear game. The path Dunk took from factory to foot is now able to reach your doorsteps through one click. We offer commitment, we offer quality and authenticity. Check out yourself and you won’t be disappointed!